The No.1 Food Craving in Every State

    A woman enjoying a slice of pizza in her kitchen.

    Americans are hungry, but not always for dinner. In an era of two-tap delivery, viral recipe videos, and a fast-growing market for appetite-altering medications, food cravings are a powerful force in daily life. These urges send people out at midnight, across state lines, and occasionally onto airplanes, all for one specific food they suddenly can't stop thinking about.

    To map which food cravings each corner of the country chases hardest, we analyzed regional search data across all 50 states, Washington, DC, and the 100 largest cities. This was paired with a Trimi survey of 1,011 adults on their most irresistible foods, how far they go to satisfy an urge, and what triggers it. Our findings show how stress, sleep, and health factors shape our cravings, giving us a clearer picture of our modern relationship with food.

    Key Takeaways

    • Pizza is the food Americans find hardest to resist (29%), beating out potato chips or salty snacks (27%), chocolate (25%), and ice cream (21%).
    • 71% of Americans have ordered delivery or takeout even when there was food at home, and 36% have driven 30 minutes or more out of their way for a craving.
    • More than 1 in 4 Americans (27%) have traveled to another city or state just to satisfy a food craving, and among them, 1 in 10 spent $500 or more, with most exceeding $1,000.
    • Stress (24%) and boredom (22%) are the biggest triggers behind food cravings, at least double the impact of hormonal changes (11%).
    • 1 in 9 Americans say a GLP-1 treatment has changed what they crave or how much they crave it, with women (15%) more likely than men (7%) to say so.

    The Foods America Searches for Most

    Every state has a signature craving, and search data knows exactly what it is.

    Which food does each state search for far above the national average?
    AlabamaWings
    AlaskaCookies
    ArizonaTacos
    ArkansasDonuts
    CaliforniaRamen
    ColoradoTacos
    ConnecticutPizza
    DelawareIce cream
    Washington, DCBagels
    FloridaPizza
    GeorgiaFried chicken
    HawaiiRamen
    IdahoCookies
    IllinoisPizza
    IndianaPizza
    IowaCandy
    KansasDonuts
    KentuckyPopcorn
    LouisianaDonuts
    MaineIce cream
    MarylandWings
    MassachusettsIce cream
    MichiganCandy
    MinnesotaCookies
    MississippiDonuts
    MissouriDonuts
    MontanaPizza
    NebraskaPopcorn
    NevadaTacos
    New HampshireIce cream
    New JerseyBagels
    New MexicoTacos
    New YorkBagels
    North CarolinaIce cream
    North DakotaPizza
    OhioPizza
    OklahomaDonuts
    OregonRamen
    PennsylvaniaPizza
    Rhode IslandIce cream
    South CarolinaPopcorn
    South DakotaCookies
    TennesseeDonuts
    TexasTacos
    UtahIce cream
    VermontBagels
    VirginiaPopcorn
    WashingtonRamen
    West VirginiaPizza
    WisconsinCookies
    WyomingIce cream
    152%
    more of New York's craving searches go to bagels than the country's do.
    134%
    more of Hawaii's craving searches go to ramen than the country's do.
    Which states crave hardest once every term is combined?

    Per 100,000 residents, over the last 12 months

    1
    New York
    84,394
    2
    Hawaii
    81,286
    3
    California
    74,241
    4
    Colorado
    68,996
    5
    Washington
    66,916
    6
    Nevada
    66,694
    7
    Oregon
    65,997
    8
    Texas
    63,705
    9
    Illinois
    63,104
    10
    Massachusetts
    61,820
    11
    Utah
    59,523
    12
    New Jersey
    58,111
    13
    Virginia
    57,896
    14
    Arizona
    57,483
    15
    Florida
    55,780
    16
    Connecticut
    54,148
    17
    Rhode Island
    53,604
    18
    North Carolina
    53,303
    19
    Maryland
    51,955
    20
    Pennsylvania
    51,609
    3.2x
    more craving searches per resident in New York than in Mississippi, the widest gap between any two states
    Source: Trimi Study
    Trimi

    When Americans were asked which food they find hardest to resist, pizza came out on top at 29%, narrowly beating potato chips and salty snacks (27%), followed by chocolate (25%) and ice cream (21%). It is a near four-way race between salty and sweet, with pizza edging ahead as the country's most universal weakness.

    Search behavior shows where those urges run hottest. Combining all 21 craving terms and adjusting for population, one city out-craves the rest of the country by a wide margin: Orlando, Florida, with more than 270,000 craving searches per 100,000 residents over the past 12 months. Rust Belt and Midwest cities also cluster near the top, alongside Sun Belt hotspots.

    The 20 hungriest cities, by combined craving searches per 100,000 residents, over the last 12 months:

    1. Orlando, FL — 270,182
    2. Cleveland, OH — 248,993
    3. Atlanta, GA — 199,520
    4. Seattle, WA — 197,648
    5. St. Louis, MO — 197,643
    6. Miami, FL — 196,010
    7. Las Vegas, NV — 189,982
    8. Minneapolis, MN — 189,784
    9. Pittsburgh, PA — 171,884
    10. San Francisco, CA — 163,432
    11. Denver, CO — 156,162
    12. Honolulu, HI — 152,803
    13. Portland, OR — 148,189
    14. Austin, TX — 147,397
    15. Saint Paul, MN — 146,673
    16. Boston, MA — 135,553
    17. Cincinnati, OH — 134,678
    18. Washington, DC — 131,439
    19. Buffalo, NY — 130,209
    20. Richmond, VA — 129,413

    How Far People Will Go for a Fix

    A craving rarely stays a passing thought. For most Americans, it becomes a plan.

    48%
    Nearly 1 in 2 Americans have made a late-night run for a craving.
    Which of the following foods are hardest for you to resist?
    Pizza
    29%
    Potato chips or salty snacks
    27%
    Chocolate
    25%
    Ice cream
    21%
    Donuts or pastries
    18%
    French fries
    18%
    Soda or energy drinks
    18%
    Cookies
    16%
    Tacos or Mexican food
    15%
    Candy
    14%
    Hardest to Resist Foods, by Generation
    Gen Z
    Chocolate
    27%
    Millennials
    Pizza
    32%
    Gen X
    Potato chips
    31%
    Baby boomers
    Ice cream
    38%
    71%
    have ordered delivery or takeout when there was already food at home.
    36%
    have driven 30 minutes or more out of their way to satisfy a craving.
    1 in 25
    have booked a flight specifically to get a food item.
    How often do you eat when you are not physically hungry?
    14%
    Multiple times a day
    25%
    About once a day
    28%
    A few times a week
    9%
    A few times a month
    21%
    Rarely
    2%
    Never
    78%
    of Americans have overspent because of a craving.
    Source: Trimi Study
    Trimi

    We've all been there, that moment when you’re craving something specific, even when there's plenty of food at home. In fact, 71% of Americans reported ordering delivery or takeout even when they already had food available. More than 1 in 3 Americans (36%) have even driven 30 minutes or more out of their way to get a specific food.

    The late-night run is also practically a national pastime, with about half of Americans saying they've done one. Men are more likely than women to have made a late-night run to satisfy a craving (56% vs. 42%). The habit also skews young, with Gen Z and millennials tied at 55% each, compared with 38% of Gen X and 26% of baby boomers.

    For some, a craving is worth leaving town. More than a quarter of Americans (27%) have traveled to another city or state specifically to get a food they wanted. Among those travelers:

    • 46% spent $100 or more.
    • 19% spent at least $250.
    • 10% went past $500.
    • 7% crossed $1,000.

    Surprisingly, 1 in 25 Americans (4%) have even booked a flight to satisfy a food craving. It seems that for many, no distance is too far when a specific craving calls.

    The Real Drivers of Our Cravings

    Most cravings have nothing to do with an empty stomach. They most often start in the mind and the mood.

    Top Factors That Set Off Food Cravings Most Often
    Stress
    24%
    Boredom
    22%
    Hormonal changes
    11%
    1 in 14
    Americans say food videos on TikTok, Instagram, or YouTube are what sets off their cravings most often. Among Gen Z, it's 1 in 8.
    How often do food thoughts distract you from each of the following?

    Share distracted at least a few times a month

    42%
    Work or school
    42%
    Falling or staying asleep
    32%
    Conversations with others
    If a pill could switch off your food cravings tomorrow with no side effects, would you take it?
    YesNot sureNo
    Women
    41%
    31%
    28%
    Men
    27%
    27%
    45%
    1 in 9
    Americans say a GLP-1 treatment has changed their cravings, including 15% of women and 7% of men.
    Source: Trimi Study
    Trimi

    When Americans traced their cravings back to a source, emotion beat biology. Stress (24%), boredom (22%), and hormonal changes (11%) were the three biggest triggers. Men were more likely to crave out of boredom (25%), while women were more likely to point to hormonal changes (18%). Sleep also plays a significant role, with 39% of Americans agreeing that their cravings are stronger after a bad night's rest.

    Social media affects appetite, too: 7% of Americans said their cravings are set off by food videos on TikTok, Instagram, or YouTube. This nearly doubled among Gen Z (13%), the generation raised on the endless scroll of food content.

    Then, there's the newest variable: medication. One in 9 Americans said a GLP-1 treatment has changed what they crave or how much they crave it, with women more likely to report a shift (15%) than men (7%). And 35% of Americans said they would pay for weight-loss medication every month for the rest of their lives if it meant keeping the weight off.

    That jumped to 80% among people already using a GLP-1. For those who have felt their cravings quiet down, holding onto that feeling is worth a long-term commitment.

    What Our Cravings Say About Us

    When we look at the map alongside our survey results, it's clear that Americans are often chasing more than just a slice of pizza or a square of chocolate. They're searching for a little comfort after a stressful day, a distraction from boredom, or just a way to reset when feeling worn down.

    Perhaps the most encouraging takeaway is the self-awareness so many are finding, learning to spot when a craving is about a real need versus something else. That moment of clarity can be the first step toward a healthier, more intentional relationship with the food we eat.

    Methodology

    We surveyed 1,011 Americans to explore which foods they find hardest to resist, how far they will go to satisfy a craving, and what sets those cravings off. Respondents spanned four generations: Gen Z (18%), millennials (48%), Gen X (24%), and baby boomers (9%). In addition, 57% were women, 41% were men, and 2% were another gender or preferred not to say. Data was collected in August 2026.

    We also analyzed regional search volume for 21 craving terms across all 50 states, Washington, DC, and the 100 largest U.S. cities, covering the 12 months from August 2025 through July 2026, and compared against the 12 months prior. State and city figures were converted to searches per 100,000 residents using current-year population estimates.

    Medical Disclaimer

    This content is for informational purposes only and does not constitute medical advice. Always consult a qualified healthcare provider before starting, adjusting, or discontinuing any medication. Individual results vary. GLP-1 medications require a prescription and should only be used under medical supervision.

    About Trimi

    Trimi is a U.S. telehealth provider that connects patients with licensed providers and named 503A compounding pharmacies for GLP-1 treatment, with transparent all-in pricing and no membership fees. That vantage point gives the company a close view of the cost, access, and everyday decisions behind the GLP-1 conversation. (Trimi, at trytrimi.com, is a separate company from the similarly named TrimRx.)

    Fair Use Statement

    Feel free to share the findings from this study for any noncommercial use. We only ask that you link back to the full study so readers can see the complete results and methodology, and please credit Trimi as the source.